Market America - The Unfranchise Business
- Rhonda Lamoureux
- Dec 18, 2018
- 4 min read
A formative part of being a Market America UnFranchise is expanding (un)franchises, or, recruiting.
It’s the key of any franchise system, like McDonalds, KFC, and Subway.
Using Market America’s system as your system, is a great way for you to be your own boss; you take the reins on all aspects of your business and success.
As a way to expand, you reach out to others and show them the business plan. As JR Ridinger, founder of the Unfranchise system, says, “It may seem intimidating at first, but showing the plan is an absolutely crucial hurdle that everyone must overcome.” Especially, if you’ve never been a business owner, showing the plan may seem like a big step.
As a person who has lived a life of sole-proprietary, it’s a counter-intuitive business. As a sole-proprietor, it’s 100% about what you can accomplish, or about hiring those who can help you accomplish it; it’s your business 100%. The unfranchise plan, though you do carry responsibility for your business, it, is about showing others how to succeed - it’s the epitome of Jim Rohn’s quote, “You can have anything you want, if you help other get what they want.”
Get out of your comfort zone, address your fears, evaluate what that looks like for you and be proud.
This is an incredible opportunity for people to take advantage of what the market is already doing - going online.
The plan is simple. As a Market America UnFranchise owner, you get all of the tools handed to you. All you have to do it get out there and follow the directions. The plan is available online. You don’t just have to meet with people in your geographic area. In fact, you can invite people across the country or the world to view the webinar version of the plan! There are no limits to who you can reach and help change other’s personal economy.
One of the tools that you get handed is precise instructions on how you will show the plan, and how you’ll explain it. That takes all of the guesswork out for you. Listen to the audio or watch the video to get to know the material inside and out. Remember that being prepared is the best thing you can do!
After all, you’re the business owner.
Become the expert of what you’re talking about. One of the Market America newsletters contains these words of wisdom from JR Ridinger, “Remember, we want everyone showing it one way – the UnFranchise® way – so we get perfect duplication, standardization and uniformity across Market America just like in franchising.”
When you’re showing the plan, you’re gaining a lot of skills and opportunities to grow your business. It’s called experiential learning. One of the biggest things you’re doing is actually practicing and getting better at presenting the plan.
Next, the more people you show the plan to, the more your business has the ability to grow.
Even if the people you’re presenting to aren’t initially interested in themselves becoming Market America UnFranchise owners, they can become customers. The more presentations you give, the quicker your business can grow. You’ll get better and better at presenting, and will be able to sponsor more people. If you’re ever stuck and need an extra boost to help someone understand Market America, invite them an event!
One more good outcome of showing the plan is gaining some referrals from the people you’re showing the plan to. Ask them if they know anyone else who’d be interested in seeing the plan!
When you commit to being a Market America UnFranchise owner, you’re making a commitment to yourself. You know the feeling of being let down by other people. Don’t do that to yourself. Be proactive about your future and get out there.
You can only get better at what you’re doing since you’ll be practicing. Be patient and passionate. You can’t do everything at once, but you can make incremental progress towards your goals. Be passionate because your energy will show people that you really believe in what you’re doing.
If you have trouble with getting out there and showing the plan, form an action plan to overcome what is holding you back. Whether it’s social anxiety or inexperience, everyone’s been there at some point or another. Showing the plan isn’t easy for everyone, but everyone has the ability to show the plan. Identify why you’re reluctant to get yourself out there. Troubleshoot with your team members, a close friend, or another supportive person.
And, of course, attend the next major event! You’ll have powerful information to take away from the experience. They offer positive and inspiring information that will push you to that next level.
You can learn more here: Market America
Learn about the Market America’s Shopping Annuity
Learn about Market America Exclusive Products
Rhonda Lamoureux is a bookkeeper, coach and Executive Director with Market America | SHOP.COM. She has a BA in business administration from Point Loma University, San Diego. She is active in her community. She and her husband are business partners, actively building their Shopping Annuity and Unfranchise Business with Market America | SHOP.COM
Comments